It was a efficiency with a capital P. And to say it performed to the room is an understatement; at instances, it was tough to inform the fashions from the company.
The Chinese designer’s world is about fetish, fantasy and experimentation. The present’s ultimate look was a scorching pink padded costume – the ultimate house armour, and worn by our grasp of ceremonies for the evening.
The fashions wore crystal-embellished headphones (a snazzy collaboration with Beats By Dre, no much less). The crossover with the Apple-owned firm exhibits there may be extra to the avant-garde Lii than meets the attention.
Lii, who based Windowsen in 2019, is proud to be the primary Chinese designer to work with Beats By Dre, and says it’s one thing “he never imagined happening”.
“I think creativity is our common language,” he says. Being Chinese is simply part of it – his work doesn’t usually draw on his heritage.
“For me, these chunky glitter over-ear Beats encapsulate the joy of consuming music in public spaces and creating your own world,” she tells the Post.
“I hope I will soon spot them in the subway here,” she provides.
Like a rising variety of his contemporaries, Lii splits his time between Paris and Shanghai, having moved to the European trend capital in January 2024 to supercharge his two trend traces: ready-to-wear and couture.
“I only just found my apartment. I checked more than 12 different places. Everything goes so slowly here compared to China,” he laughs.
Lii’s common day is, by his personal admission, messy. His first activity when he wakes up is “replying to all the phone messages”, then it begins correctly as he researches and will get caught into future collections.
This season he’s extremely busy assembly patrons and press. And there may be loads headed his method as his star rises.
The label’s seems have caught the attention of celebrities together with Rihanna, Doja Cat and Madonna.
Spiegel admires Lii’s free considering and his associative artistic thoughts. “Sensen and his Chinese contemporaries have this fearless embrace of references. It makes me feel like I’m floating in this endless camera scroll of a phone or a [Instagram-like] Xiaohongshu page,” she says.
According to Bohan Qiu, founding father of the artistic, PR and model consultancy Boh Project, Windowsen’s illustration of Chinese trend stems from his capability to merge components from the various subcultures {that a} up to date Chinese person experiences.
“From drag culture, queer culture and anime to cyberpunk underground music, post-internet, pop culture, Sensen can always bring together its true community from around the world, not just limited to China. And I think that’s [why] his brand is really appealing to a global audience,” Qiu says.
“I won’t call [my vision] uncompromising,” says Lii. “But I have a big concept with me. It’s more like I am developing this Windowsen universe. [This showcase] is more like a ‘Shakespeare x Kill Bill’ narrative to me, which is very unique and I took elements which I think should be in this universe.”
For these courageous sufficient to make the leap, it’s a gripping one and open to everybody: range is an enormous model pillar for Lii.
Windowsen does open casting requires fashions on social media, which is just about extraordinary for the common trend week present.
“We get thousands of bios when we do that and we are so grateful. We welcome anyone who is synced with our style,” he says.
Looking forward, Lii says: “I think now that I’m here I need a reboot, like a robot. The past three years, Shanghai inspired me a lot but now I’m here, I need to start percolating with these new ideas I’m having.”
First up is getting his self-proclaimed “messy” flat updated. He is within the means of transport his collections over to Paris.
“Do you think there is anything not challenging in this city?” he asks, tongue in cheek. It is unquestionably nothing the gutsy designer can not deal with.
