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Even if it’s not the sport itself, tens of millions of Americans will discover one thing to be enthusiastic about with regards to Super Bowl Sunday — and that’s earlier than even factoring within the affect of Taylor Swift. Four in 10 U.S. adults are extraordinarily or very excited for at the very least one a part of the Super Bowl day’s festivities — whether or not that’s the sport, commercials, halftime present or the Puppy Bowl – in keeping with a brand new ballot from The Associated Press-NORC Center for Public Affairs Research.
One-quarter of U.S. adults are excited for the precise Super Bowl recreation, the place the Kansas City Chiefs will attempt to win their second title in a row once they play the San Francisco 49ers in Las Vegas. Another 27% are “somewhat excited” for the sport, and about half say they aren’t too or under no circumstances excited. This ballot was carried out largely earlier than the Chiefs and 49ers (and Swift) had been cemented to look on this yr’s Super Bowl. Three in 10 males say they’re extraordinarily or very excited for the Super Bowl recreation, in comparison with about 2 in 10 girls. Black adults are extra possible than white or Hispanic adults to be enthusiastic in regards to the recreation.
Don Hallstone, who lives in Oregon but additionally spends time in Arizona, is very fired up as a result of he’s a 49ers fan.
“I used to be enthusiastic about this matchup 4 years in the past and it did not go my manner,” Hallstone mentioned of the Chiefs’ 31-20 victory over the Niners within the 2020 Super Bowl. “I’m excited because Brock Purdy is such an interesting story.”
Purdy was the final participant drafted in 2022, making his unlikely rise to a Super Bowl quarterback one of many important storylines this week.
Another storyline is the Chiefs probably on the cusp of building a dynasty, which has induced some followers to hope San Francisco wins.
“I usually just watch the commercials and the halftime show,” mentioned Sally Mullins, who lives in Tennessee. “But I’m excited about the two teams that are playing this year because I want the 49ers to win. I like the Chiefs, don’t get me wrong, but I really want somebody else to win this year.”
About 2 in 10 adults total, or 22%, are trying ahead to the commercials in the course of the Super Bowl. Democrats are extra possible than Republicans to be excited for the commercials. Men and ladies are equally prone to be excited for the commercials.
About 2 in 10 are excited for the Super Bowl halftime present, when Usher will carry out. Black and Hispanic adults are extra excited than white adults for the present. Adults beneath 45 are extra possible than older adults to be anticipating the efficiency. Democrats are extra possible than Republicans to be trying ahead to the present.
“I just like the halftime shows,” mentioned Mel Bell, who lives in California. “They always put on a good performance, and they always bring out guest artists. It’s always exciting to see that. And then I like the commercials because they’re longer, they’re different, they’re always funny and they’re really entertaining.”
Overall, 36% of adults are enthusiastic about at the very least one factor of the Super Bowl programming on CBS.
There can also be the twentieth annual Puppy Bowl to contemplate, the place Animal Planet showcases over 100 adoptable puppies from shelters and rescue teams as they play on a makeshift soccer area. About 1 in 10 adults, or 14%, are extraordinarily or very excited for the occasion. That contains 4% who’re excited in regards to the Puppy Bowl however not in regards to the recreation, the adverts or the halftime present. Women are extra possible than males to be solely excited in regards to the puppies.
Those beneath 45 are extra excited than individuals 45 and older in regards to the canine particular, basically.
Three in 10 girls aren’t excited in regards to the recreation itself however are excited for the commercials, halftime present or puppy appearances. An identical share of adults beneath 45 aren’t excited in regards to the soccer recreation however have purpose to be enthusiastic about one other element of the day.
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AP NFL: https://apnews.com/hub/NFL
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The ballot of 1,152 adults was carried out Jan. 25–29, 2024, utilizing a pattern drawn from NORC’s probability-based AmeriSpeak Panel, which is designed to be consultant of the U.S. inhabitants. The margin of sampling error for all respondents is plus or minus 4.0 proportion factors.
