Scruffy Dog and Sela have teamed as much as produce Wonder Garden – an immersive expertise providing ‘limitless creativity’ throughout Riyadh Season
Scruffy Dog is working with Sela to supply a masterplan and technical improvement for the venture Credit: Scruffy Dog Creative Group
Scruffy Dog Creative Group has introduced a partnership with Saudi expertise creator Sela for the supply of a short lived amusement and expertise park referred to as Wonder Garden.
Part of Riyadh Season – an annual state-funded leisure and sports activities competition first launched in 2019 – Wonder Garden is described as a “vivid and immersive themed natural environment that will envelop visitors in a kaleidoscope of colours, rich vegetation, and limitless creativity”.
The park will characteristic various points of interest, together with rides, interactive video games, multimedia experiences, and F&B, all of which will likely be divided into themed zones.
Working alongside Sela, Scruffy Dog is at the moment growing the venture’s idea masterplan and technical improvement.
“We were incredibly delighted to join forces with Sela and work together to make their colourful vision a reality,” stated Diego Cid – senior inventive director for Scruffy Dog.
“We were happy to work together again for the Riyadh season 2023/24 and offer something wholly new and distinctive after a successful partnership on the winter wonderland 2021 and 2022. Once more, it has been an incredible delight.”