A pet meals firm is taking its love of cats to the following stage.
ACANA pet meals is trying to pay $10,000 to 1 fortunate cat lover for cuddling with kittens.
The person will likely be picked primarily based on replies to a easy questionnaire.
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In addition to donating 5,000 cases of wet cat food to shelters in need across the country, ACANA is also paying a winner to spend four hours cuddling with cats at a Best Friends Animal Society this June.
The brand put out a press release noting that the months of May through November each year are considered “kitten season,” a time known for an influx of orphaned kittens arriving at local shelters.
Because of this, local animal shelters tend to have fewer resources and less space for all the kittens in need of help.
To try to combat this issue, ACANA is paying one cat lover $10,000 to cuddle with kittens at Best Friends Animal Society — one of the leading national animal welfare organizations that’s devoted to ending the killing of cats and dogs in animal shelters.
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The provide can also be in an effort to advertise adoption and to unfold the phrase about kittens in want this “kitten season.”
The questionnaire is 10 questions lengthy — with inquiries about allergy symptoms to cats, what makes the person a great match for the job, the person’s favourite kitten and extra.
Billy Frey, vice chairman of promoting at Champion Petfoods, advised FOX Business that the brand new initiative is to teach individuals throughout this “kitten season.”
“Shelters are a good way to undertake your pet, particularly kittens, which is why ACANA has lengthy supported shelters around the globe,” he mentioned.
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Frey added, “Through this system, we hope to teach individuals [about] this season when shelters want extra help, encourage them to volunteer and spotlight the significance of each nice diet and care all through a cat’s life — particularly throughout their earliest days.”
Best Friends Animal Society CEO Julie Castle advised FOX Business the society is grateful for the ACANA pet meals partnership — that it is “encourag[ing] individuals to help their native shelters by discovering the ways in which work for them to provide again to their group.”
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The questionnaire is reside from now till April 10.
More data could be discovered at ACANA.com.
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