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Elon Musk grew to hate Twitter’s blue chicken emblem and vowed to switch it together with his personal imaginative and prescient, telling his group, “All these rattling birds should go, a brand new biography says.
The CEO of X, previously referred to as Twitter, was allegedly amused at first when he took over the corporate final yr and noticed Twitter’s iconic emblem plastered in all places round its San Francisco headquarters, in accordance with an excerpt of “Elon Musk” published in the Wall Street Journal on Thursday.
But Musk’s light-heartedness finally grew into disdain, with biographer Walter Isaacson musing that the intense blue chicken clashed with the CEO’s severe and dramatic imaginative and prescient for the social media platform.
Musk allegedly informed a lieutenant on the firm his plan to do away with the basic emblem, with the CEO transferring months later to switch it together with his X label, a long-sought over aim after he bought the area X.com years earlier than.
Musk took out the Twitter emblem from the outside of its San Francisco headquarters over the summer season and positioned a giant X on the prime to represent the entire change.
The firm obtained right into a authorized spat with metropolis officers after San Francisco police stopped the quick elimination of the Twitter emblem, citing improper work and unsafe circumstances.
The metropolis has since launched an investigation over allegations the corporate didn’t purchase the correct permits to switch the brand.
The perception into Musk’s emotions over his $44 billion takeover of the positioning comes because the excerpts from his biography additionally reveal turmoil in his private life, primarily with the breakdown between the CEO and his daughter, Vivian Jenna Wilson, 19.
Musk has allegedly washed his arms of any duty for the recent rift between himself and his transgender daughter — and as an alternative blamed the Crossroads School for Arts & Sciences in Santa Monica for infecting her with the “woke mind virus.”
Wilson’s transition was a part of a domino impact that led to Musk shopping for the social media app as a part of his mission to stomp out wokeness, in accordance with the biography.
The SpaceX founder informed Isaacson that he was initially “generally sanguine” together with his little one’s resolution till in April 2022, when Wilson supposedly “became a fervent Marxist and broke off all relations with him.”
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