Bird-X, Inc., a provider of humane hen management merchandise since 1964, is celebrating 60 years of success within the hen management trade beginning this month.
On January 17, 1964, Bird-X started an extended and rewarding journey to changing into a number one provider of humane hen management merchandise. Bird-X began as a small thought, impressed by a Bird Lite that was being bought to discourage birds from business areas. Joe Seid, Sales Director at Bird-X and son of Founder, Richard Seid, tells the story of the beginning of Bird-X, “My father started this business with a Bird Lite, a chemical bird repellent, and an ultrasonic bird repeller—no one in the world had anything like that in 1964. They were revolutionary go-to-market products in the bird control industry.”
In the start, Bird-X was a single-employee business that was solely operated by Richard Seid. The firm spent the primary 28 years promoting progressive hen management merchandise by way of commerce publications. Readers responded to the advertisements in these publications and Bird-X bought hen management merchandise on to the top consumer.
“In its early years, it was less than a Mom & Pop operation. It started with one employee—me—and I was all job descriptions, from President to shipping clerk to phone answering person. With growth, we added administrative help, then production oversight, then sales and promotion, bookkeeping, etc.” recollects Richard Seid.
In 1992, Joe Seid joined the household business as the corporate’s tenth worker and strategically expanded gross sales channels. This was the beginning of a significant development interval for the corporate. Throughout years of a devoted on-line presence mixed with a educated workforce of hen management gross sales specialists, Bird-X grew to become a time-tested chief within the hen management trade.
Now, Bird-X proudly provides a rising product line of over 400 humane hen management options utilized in over 60 international locations world wide, with a seasoned employees —20% of which have been part of the corporate for greater than 25 years and have straight attributed to the super development and success.