Nationwide and the National Football League (NFL) have introduced the multiyear renewal of their partnership that ensures Nationwide’s ongoing designation as an official auto, home, life, business, agribusiness, and pet insurance coverage companion. The centerpiece of the settlement is its continued presenting sponsorship of the Walter Payton NFL Man of the Year Award. Additional sponsorship within the retirement planning companies class will take impact initially of the 2024 season. The insurance coverage and monetary companies firm has been a league companion since 2014.
“Nationwide is thrilled to extend our relationship with the NFL as we celebrate our tenth year as presenting sponsor of the Walter Payton NFL Man of the Year Award,” stated Ramon Jones, EVP and Chief Marketing Officer for Nationwide. “This partnership continues to be a terrific vehicle to support numerous player-backed charities, reach key audiences and deliver premier experiences for our business partners. Widely regarded as the league’s most prestigious award, we’re honored to help the Payton family keep Walter’s legacy alive.”
Nationwide was the primary, and has been the one, sponsor linked to the platform that honors the legacy of Walter Payton by amplifying the group work of present NFL gamers.
Since aligning with the NFL and the Payton household to increase and elevate the Man of the Year platform, Nationwide has contributed greater than $2.3 million to the causes represented by the nominees and winners. Over that point, Nationwide started the annual Charity Challenge in 2015 and partnered with Alltroo in 2022 to supply nominees with extra alternatives to lift funds and consciousness for his or her chosen charities.
In 2017, the collaboration between Nationwide, the league and the Payton household dropped at life the NFL Man of the Year trophy silhouette in uniform parts to additional acknowledge previous award winners and present nominees. New this yr, the NFL Man of the Year aim put up wraps shall be featured on home fields throughout Week 14 video games.
“We’re thrilled to announce the extension of our partnership with Nationwide, in what promises to be an incredible 10th year of sponsorship of the Walter Payton NFL Man of the Year Award,” stated Tracie Rodburg, Senior Vice President, Sponsorship Management on the NFL. “We’re looking forward to continuing to work together with Nationwide to honor players making a positive impact on communities across the country.”
The 2023 Walter Payton NFL Man of the Year nominees will as soon as once more be invited to participate in devoted Super Bowl week actions together with visiting an area Boys & Girls Club, attending NFL Honors and being acknowledged at Super Bowl LVIII in Las Vegas.
The nominees from every group shall be introduced by the NFL on Tuesday, December 5 with the winner revealed throughout NFL Honors, a primetime awards particular to air nationally the Thursday earlier than Super Bowl LVIII on CBS.
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