A provider of premium and pure pet meals and treats has been acquired by a US personal fairness agency.
Headquartered in Melton Mowbray, Assisi Pet Care sells its merchandise within the UK and all through Europe, with two pure deal with manufacturing services situated in Poland.
The firm companions with prospects throughout the grocery, ecommerce and pet specialty channels, providing branded and personal label merchandise.
Assisi was based in 2020 as a platform to accumulate, combine and develop main pet meals and deal with firms with established reputations and powerful potential.
Yorkshire-based entrepreneur Peter Mangion, founder and chief government of Assisi Pet Care Group, has partnered with Wind Point Partners, a Chicago-based personal fairness agency with about $6bn in belongings beneath administration. The deal supplied an exit for Harwood Private Equity.
Under Mangion’s management, Assisi has grown considerably by way of the implementation of natural development initiatives and the completion of 4 acquisitions that expanded its product capabilities and geographic attain.
Assisi represents the second partnership between Wind Point and Mangion, who beforehand served as CEO of a Wind Point funding within the pest management business.
He stated: “Assisi has been on an amazing journey since its inception in 2020, which is a testomony to the power and high quality of our folks, our buyer and provider relationships and the wealthy heritage of our manufacturers and merchandise.
“Wind Point and I’ve labored intently collectively for quite a few years. Our shared concentrate on investing in our folks and increasing our capabilities makes them the perfect accomplice for Assisi.”
Wind Point is a long-time investor within the pet and animal diet business, with choose prior and present investments together with focused PetCare, FoodScience, Petmate and Pestell Nutrition.
Adam Jump, vice chairman at Wind Point, added: “Assisi is a quickly rising platform with vital alternative within the dynamic European pet care business. Peter and the Assisi administration workforce have constructed an impressive business that sits at an thrilling inflection level. We stay up for supporting the Assisi workforce as they proceed to build a differentiated pet meals and treats platform.”
A workforce of Leeds-based advisers has supported Assisi’s development journey, advising by way of its 4 acquisitions. The workforce included Jonathan Simms, Hitesh Tailor, Tony Berry and Isabelle Hammond of Clarion who supplied authorized recommendation; Richard Firth and Daniel Swanwick of Park Place who supplied company finance recommendation; and Russ Cahill of Tax Advisory Partnership who supplied tax recommendation.
Reed Smith LLP served as authorized counsel to Wind Point and KPMG LLP supplied transaction advisory providers in reference to the transaction.
