A man referred to as the ‘fixer’ for the abundant and popular has actually revealed the adventurous lengths he goes to in order to please stars like Marcus Rashford, Chris Brown and popular social networks influencers.
Hayes Thomas lives the jet set with the jet set while taking care of A-listers’ every requirement, from reserving personal jets to arranging extravagant vacations and celebrations, getting them into the ideal clubs and even providing financial investment recommendations.
After quiting his imagine ending up being a footballer, the 29-year-old from east London deals with leading gamers from the Premier League – however in a really various method than he initially envisioned.
For example, when Marcus Rashford proposed to his sweetheart at a special LA estate, Hayes Thomas was on hand to ensure the romantic gesture went off without a drawback.
If international super stars like Chris Brown remain in town, they rely on the UK’s leading fixer to make it a night to bear in mind, like reserving out a whole bowling street for Brown and his entourage on their day of rest.
Hayes released “elite lifestyle service” HCT Concierge (@hctconcierge on Instagram), in 2014 and has actually constructed a rewarding empire totally on word of mouth.
Sign up to our brand-new complimentary Indy100 weekly newsletter
Jam Press/HCT Concierge
Operating every hour of every day, he has actually now tilled over a million pounds into establishing an app to manage the need and permit customers to build their bespoke demands through smart device.
Among the more extravagant demands performed for customers, Hayes has:
Booked chauffeur-driven Bentleys and a personal jet to Ibiza entirely for the family pet of a British television star’s sweetheart who couldn’t bear to be without her Schnoodle throughout a summertime getaway.
Hired a whole Caribbean island for a popular grime artist paranoid about personal privacy, consisting of taking numerous solo journeys to check areas along with setting up all the logistics, consisting of transport, catering, and home entertainment.
Commissioned a customized Lamborghini for a popular YouTuber and after that needed to drive it 900 miles from Italy to London to hand provide it.
Secured VIP seats at the World Cup Final in Qatar and a special penthouse hotel suite for the child of a celeb chef, total with a ‘sleep butler’ to encourage him on which high-end bed linen would provide him the very best night’s sleep.
Arranged a personal performance with their preferred artist for a popular British star and his partner due to the fact that they couldn’t make the sole UK trip date.
Hayes worked out terms and protected the required licenses and equipment to make sure the efficiency was magnificent.
Reminiscing about Marcus Rashford’s extravagant LA engagement to secondary school sweetie, Lucia Loi, Hayes says: “We arranged the whole holiday to California so Marcus knew exactly what was going to happen before he left the UK.
“So the private aircraft to the house to all the cars, trips to restaurants, security – we looked after everything.”
Jam Press/HCT Concierge
The England footballer got down on one knee after the couple shared a romantic night in LA.
Both Rashford and Loi later on shared a photo on Instagram of them atop a bed of white roses in front of a heart-shaped archway with the caption “24.05.22”, all arranged by Hayes who accompanied them on the journey.
Hayes said: “It was the most amazing experience, but also the most daunting and outrageous thing I’ve ever done. In the end, I think it meant more to me because of how much it meant to them.
“Making someone feel that way in the moment was very special and nailing it felt like my biggest achievement.
“Marcus is an amazing guy, he’s one of my easiest clients to work with, he’s very respectful, and knows what he wants.
“I travel with a lot of clients and with Marcus and Lucia I travelled with them because it was key I was there to make everything go as smoothly as possible, especially on the big day.
“Travel is an essential part of the job to ensure everything that’s been arranged is what they’re accustomed to. Honestly, the worst part is no sleep.”
Close pals in presence at Rashford’s LA engagement celebration consisted of previous Manchester United colleague, Jesse Lingard, another of Hayes’ customers.
He says: “Sometimes a client might call me asking ‘what shall we do tonight? I want to do something fun, what do you suggest?’ and then it comes down to understanding that person.
“Like with Jesse Lingard I know he’s really fun, active, likes arcades, and bowling.
“That’s his vibe, so he’s like let’s not go to a club, let’s hire out a bowling alley or an arcade. There’s only so much fun you can have in a club, Jesse’s very playful and likes his video games.
“I’ve even arranged for him to go to the Formula One in Abu Dhabi where we met Martin Lawrence from Bad Boys.”
Hayes confesses not every customer is as simple going as Lingard and Rashford and when you’re handling huge egos and entourages you don’t constantly get the recognition for the work you’ve put in.
Jam Press/HCT Concierge
He said: “Every scenario is different, but I remember I had one client who didn’t say my name for about two years.
“We never even had a conversation.
“When it comes to celebrities there are always people in between.
“Say a manager or a friend and it’s all sugar-coated before they understand that you’re the guy that actually sorted everything.”
Hayes included: “But we make a decent living. Concierge is based on volume.
“To have 10 clients it’s not a good earner, to make money in this space you need 50 plus clients.”
So, to scale the business a lot more, he’s about to launch HCT Finance, a brand-new app that works like electronic banking – although lawfully specified as ‘e-money’ and working like Revolut or Monzo – with his concierge service constructed into it.
He said: “It’s a one-stop shop, so you have your bank balance there and we do a points system that you can use on the services we provide.
“So instead of say sending money to Revolut, entering your card details on Booking for a hotel, heading to OpenTable to reserve a restaurant, finding a chauffeur company to take you and then trying to secure a nightclub table with a WhatsApp message, the app does it all for you.
“It’s taken about two-and-a-half years and over one million pounds of investment, so it’s a lot of money, but the idea is you just go on the app and… well, I am the app.”
Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this short article through the indy100 rankings.
