Photo: Jon Manchester
The 2nd year of Fox Plumbing Heating Cooling Electrical’s ‘Wrap a Van for a Cause’ neighborhood promo saw more entries in the very first week than the whole charitable campaign in 2015.
On Thursday, Fox revealed this year’s winner – Vernon’s Animal Auxiliary Thrift Store.
Fox has actually had among its service vans covered with auxiliary signs that will remain on the vehicle for a complete year.
As well, business owner Ted Fox said 5% of the year’s sales created from that vehicle will be contributed to the auxiliary.
The thrift store’s Gina Barzan said she was “shocked” to learn of the win.
“I didn’t even understand we had actually been chosen,” she said.
“This is incredible … for the direct exposure we will get.”
The animal auxiliary assists human beings in addition to animals and animals in times of requirement, from weekly meals for senior citizens to assisting with veterinary expenses, and leaving animals throughout wildfires.
Barzan said the organization’s profile has actually increased given that current big fires in the Southern Interior and a transfer to larger facilities in downtown Vernon.
“People understand who we are now, and this will help,” she said.
Fox said the charity program has actually been “a squashing success … we could not monitor the vote count.”
More than 12,000 votes can be found in throughout simply the very first week.
“The greatest thing we can use is direct exposure,” he said, keeping in mind the business’s fleet takes a trip all over the Okanagan.
“It’s a rolling signboard.”
Last year’s winner, North Okanagan Community Chaplaincy, gathered a contribution of $3,500 and will have its wrap on a Fox van for an extra year, as that vehicle was off the roadway with mechanical concerns for a number of months.
Spokesperson Chuck Harper said the contribution and direct exposure is “a substantial help.”
The chaplaincy runs a street church, supplies complimentary meals when a week, and healing programs, in addition to holding the yearly homeless memorial at Polson Park.
Fox marketing supervisor Kara Cassidy says an overall of 28 companies were chosen, and voting happened in a weekly bracket-style faceoff.
Runners up Halina Activity Centre, PADS Dogs, and Shuswap Paws Rescue Society each got $500.
