The social networks post on LinkedIn has actually succeeded for the brand name, with almost 20,000 responses.
McCann Germany’s advertisement for WWF / WWF
Capitalizing on all the chatter around Elon Musk rebranding Twitter to X, WWF is utilizing the advancement of the bird logo design to represent that some animals are heading for termination if we don’t secure them.
On social networks, the organization said: “The universe grieves the loss of the Twitter bird. Around a million genuine animal types are threatened with termination. Today we remain in the middle of the best termination of types considering that completion of the dinosaur period.
“A quarter of mammal species, one in eight bird species, more than 30% of sharks and rays and 40% of amphibian species are threatened. Help us save the animals.”
The timeline-style image is the work of the ad agency McCann Germany.
Like this story? Read what designers need to state about Twitter’s rebrand here and take a look at how brand names responded to the news.